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Sep 14, 2020
2 min

Slogans, the Snark and the Rule of Three

Those catchy three-word slogans are everywhere at the moment. Today's new COVID-19 ruling – given the moniker of 'Rule of Six' and absolu...

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10 tactics to get board buy-in for more marketing budget

Sophie Everett

Nov 29, 2019
4 min

10 tactics to get board buy-in for more marketing budget

When you're a B2B marketer and December hits, there are 101 things to think about before you even get as far as Christmas shopping – and ...

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Which CRM system should you choose? Gartner's magic quadrant spells it out

Sophie Everett

Oct 23, 2019
1 min

Which CRM system should you choose? Gartner's magic quadrant spells it out

Choosing a new customer-relationship management (CRM) system is a huge decision, not always made simpler once you start to do the research.

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9 agile ways to use up spare marketing budget before year-end

Sophie Everett

Oct 15, 2019
4 min

9 agile ways to use up spare marketing budget before year-end

So you’ve been ultra-careful with your marketing budget all year – well done! But how to use up what's left to protect next year's budget?

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CONTENT IN 2019: Why content is still king

Sophie Everett

Oct 13, 2019
0 min

CONTENT IN 2019: Why content is still king

Content marketing is about creating and sharing relevant written, downloadable and visual media so your target audience can learn about you

15 views0 comments

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